You don't need millions of followers to make millions
 from social media.

Supercharge your business social media for profit
 – whether you've got 1,000,000 followers, or 100 followers.

Yes, really.

Let us guess.

You’ve built a business…. 

But you’d like more money, for less work 💁‍♀️


You like the idea of a big social following…
But there are more pressing items on your business to-do list 😅

Maybe you've built a solid social media audience…
But it hasn’t translated to much profit (yet 😉)

While a social following seems like a ‘nice-to-have’…
It's not a must-have. 🤷‍♀️

What if there was a way to grow an audience... and monetise it at the same time? 🤔

Introducing

For businesses that want real ROI from their social media.

(no massive following necessary)

Learn how to...

 Grow an audience that buys from you (without feeling gross or salesy)

 Boost your business exposure (without making time-wasting mistakes)

 Increase your profits (without needing millions of followers)

 Tell stories that lead to business opportunities (without sharing what you ate for breakfast)

 Learn to convert using content and conversation (using The StorySelling Method™.)

All in just four hours.

Yes, really.

⚡ Tickets on sale now ⚡

NEW DATES 
Thursday 12 August, 2021
12pm–5pm, AEST

Best for Australia, New Zealand, Asia, Europe
NEW DATES 
Sunday 15 August, 2021
9am–2pm, AEST

Best for Australia, New Zealand, North America

$47*


*Prices in USD. Limited time only.

countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds
countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds

IMPORTANT: If you don't like money,
you should leave this page now.


We're going to level with you.

If all you care about is building a massive social media following that looks good, but doesn't actually *do* anything for your business....

You've come to the wrong page. 🤷‍♀️

Don't get us wrong, a large audience can be a powerful business tool.

But size isn't the only thing that matters. 

It's how you use it that counts. 😉

So – while we're all for amassing a large following (and that's part of what we teach) – what's more important?

 Is creating a targeted, engaged, seriously lucrative audience.

You don't *need* to build a big business following, to build a big bank balance.

You just need the right following.

And if that sounds good?

You're in the right place. 💁‍♀️


Brands we've worked with

"Using this method, our small business made $60K in 90 days – from Instagram stories!"

Jane Guy, Queenstown, New Zealand
@jjexcellentadventures

42-year-old Jane Guy from Queenstown, New Zealand, used The StorySelling Method™ to launch her new business in 2020.

In her first three months of operation, she made $60,000 solely from Instagram stories. 

"You don't need a new website, you don't need a funnel," she says.

"This has absolutely changed the way I work online."

Here’s what no one is telling you about business success on social media.

 You actually don't need millions of followers to make millions of dollars.

All you need is the right followers.

 You don't need to spend your entire life online.

All you need is to know how to StorySell. (More on that in a moment)

 You don’t need to share your private life with strangers on the internet.

You can draw in dream clients or customers without airing any laundry. 

 You don’t need to spend thousands on digital ad campaigns.

You can get people buying from organic posts only.
(Then your ads can just become a megaphone... that is, if you even need them. 😉)

 You don’t need to be salesy, or sleazy, to generate opportunities for your business. 

Your stories can do the selling for you. Yep: really! 💁‍♀️

“If you want to use social media to SELL LIKE CRAZY – these women are your people.” 

–@RobMulally
Digital influencer, SAMSUNG ambassador

Who is this event for?
 Any business with an online presence
 Influencers, writers, photographers, content creators
 People intending to start or scale a business
Yes: this event is for you.

From the leaders in sales, storyselling and business psychology

Georgia Rickard
@georgiarickard
Award-winning
magazine editor and marketer
Lauren Bath
@laurenepbath
Australia's first professional influencer
Kait Rich
@therichcoach
7 figure+ CEO business
strategy coach

A confession from our founders

Hello, 

We’re Georgia, Kait and Lauren – and in our careers, we’ve spent literally thousands of hours helping businesses build powerful and profitable social media audiences, from major global corporations including @olympus, @virginaustralia, @visa, @moetchandon, @intrepidtravel, @switzerland, @bose, @kathmandu and @australia, to individual influencers and small businesses.

After more than 45 years' experience, here's what we know:
 
A 'big' following isn't the answer to your problems.
It looks impressive – but it's a vanity metric. The truth is, there are literally thousands of 'big name' influencers who don't turn a decent profit from their social media. It's not the size of your following – it's the quality of your connections that matters.

A small, but powerful following can net you powerful profits.
Most of us only need a handful of high-paying clients, customers or contracts to smash our revenue targets. Many of our clients have just 800–1500 followers, but are generating multi-six figures in their businesses. (More on that below.)

Social media is where the world sells now.
Sales are made through relationships. And – as 2020 showed us – we now build relationships online. If you're not creating relationships through social media, your business is in trouble. If you're not doing it, you can bet your competitors are.

That’s why we designed Create & Dominate – to help you show up on social media, in a way that delivers genuine ROI for your business. 

In just four hours, this unique, live broadcast event will teach you everything you need, to boost your business success, using social media.

Let's get that money, honey!

"Working with Georgia, Lauren and Kait has given me exciting,  incredibly positive results... even during the pandemic."

Susie Westwood, Managing Director, The Brandman Agency

"Working with Georgia, Lauren and Kait has given me exciting,  incredibly positive results... even during the pandemic."

Susie Westwood, Managing Director, The Brandman Agency

Stop thinking you need a huge social media audience for business success.

All you need is the right audience.

Allow us to explain.

Who would you prefer as a client or customer?

Your dream client
or customer

A time-wasting
14-year-old kid

The fact is... they’re both on social media. 

But only one of them is relevant to your business. 

This is one area where so many businesses go so wrong. 

You think you need to build a huge audience for your business...

But you don't.

At Create & Dominate, you’ll learn the recipe for attracting your dream customers or clients on social media… and repelling the rest.

It’s part of The StorySelling Method™. 

And it works.

But don’t take our word for it.

"I made $170K in my start-up from organic social media"

Leanne Melody, Sydney, Australia
@leannemelody_

27-year-old Leanne Melody from Sydney, Australia, had a social media audience – but wasn't clear on how to convert it into profit. 

After losing her entire business to the pandemic, she reinvented herself using our teachings – and  generated six figures from organic social media in her first six months. Boom!

Stop thinking you need a huge social media audience for business success.

All you need is the right audience.

Allow us to explain.

Who would you prefer as a client or customer?

Your dream client
or customer

A time-wasting
14-year-old kid

The fact is... they’re both on social media. 

But only one of them is relevant to your business. 

This is one area where so many businesses go so wrong. 

You think you need to build a huge audience for your business...

But you don't.

At Create & Dominate, you’ll learn the recipe for attracting your dream customers or clients on social media… and repelling the rest.

It’s part of The StorySelling Method™. 

And it works.

But don’t take our word for it.

No gimmicks. No scams. Just genuine results.

“Few people understand the intersection between social media, storytelling and sales like these women do.” 

–@MelissaFindley
Digital influencer, Canon ambassador

It's time to let your stories do the selling for you.

Social media isn't just a place for bikini pics and cat memes.

And it isn't just a place to build your network.

Social media is where you build Know-Like-Trust with your dream clients or customers.

(And yes, your dream clients or customers are online. Hate to break it to you, but the Internet is kind of where we live now.)

It doesn't matter what kind of business you have.

As long as you have an online presence, you can use social media to establish your business as the solution to your customer or client's problems.

In fact, done properly...

The stories you tell on social media will do your selling for you.

That's why The StorySelling Method™ is so powerful.

At Create & Dominate, you’ll learn The StorySelling Method™ – including the exact formula we applied to generate seven figures in our business, using social media. 

No enormous following required.

“How can you squander even one more day, not taking advantage of the greatest shifts of our generation?” 

–Seth Godin, on the power of social media 

What is The StorySelling Method™?

The StorySelling Method™ is how we generated a 39,000% return on investment for our efforts on social media. 

That's right:

39,000% ROI.


Our trademarked formula involves a combination of:

1. Strategy

Develop your unique social execution blueprint

2. Storytelling

Share your brand story with the world

3. Service

Generate opportunities to serve others in business



Less time-wasting, more targeted results.

Who doesn't want that?

It’s not too late to supercharge your social media.

But it will be, soon.

Fact: social media is the single biggest marketing revolution of the modern age.

But five years ago – even two years ago – the world of social media was a different place. 

Algorithms have changed. 
Reach has lessened. 
Growth has slowed. 
Audiences are fragmenting. 
Consumers are savvier. 
The number of platforms is growing.

And yet, there are more eyeballs (and potential purchasers) online right now, than there has ever been, in the history of the Internet.

Without social media, you’re drastically limiting your business potential.

But without the right social media strategy, you’re destined to waste precious time, money and get less-than-stellar results.

So how do you capitalise on this opportunity?

By attending Create & Dominate, of course!

“A year from now, you may wish you had started today.” 

Karen Lamb, author and communications expert

A four-hour, live, virtual event, engineered for your social, sales and business success.

Don't miss this!

*Prices in USD. Limited time only.

No gimmicks. No scams. Just genuine results.

"I was convinced that I would break the Internet... working with Kait, Lauren and Georgia has given me an avalanche of upskilling."

Susan Skelly, journalist
Former Editor in Chief, QANTAS
 Head of Custom Publishing, Bauer Media

"I was convinced that I would break the Internet... working with Kait, Lauren and Georgia has given me an avalanche of upskilling."

Susan Skelly, journalist
Former Editor in Chief, QANTAS
 Head of Custom Publishing, Bauer Media

Meet your experts
Georgia Rickard
@georgiarickard
Once described by press as a ‘master of storytelling’, Georgia Rickard is an award-winning content marketing expert and 7+ figure entrepreneur. She has worked with individual influencers, SMEs and global brands such as Nike, Apple, Accor, Virgin Australia, Nestle and Tourism Australia to successfully tell – and sell – winning social and content stories.

Lauren Bath
@laurenepbath
Dubbed ‘Australia’s first professional Instagrammer’ by national press, Lauren Bath has a decade of experience as a globally renowned social media marketing expert, who specialises in creating and converting powerfully engaged digital communities through personal storytelling. Also a 7+ figure entrepreneur, she has been shortlisted as a finalist at Women in Business Awards.

Kait Rich
@therichcoach
Kait Rich is a master business mindset expert who built her own brand from the ground up to annually generate 7+ figures, from 3000 followers. Awarded more than $150,000 of business grants by the Australian government, Kait has used her expertise to help hundreds of clients build profitable businesses, and authentic, engaged online presences.

Brought to you by the leaders in sales, storytelling and business psychology.
Georgia Rickard
@georgiarickard
Once described by press as a ‘master of storytelling’, Georgia Rickard is an award-winning content marketing expert and 7+ figure entrepreneur. She has worked with individual influencers, SMEs and global brands such as Nike, Apple, Accor, Virgin Australia, Nestle and Tourism Australia to successfully tell – and sell – winning social and content stories.

Lauren Bath
@laurenepbath
Dubbed ‘Australia’s first professional Instagrammer’ by national press, Lauren Bath has a decade of experience as a globally renowned social media marketing expert, who specialises in creating and converting powerfully engaged digital communities through personal storytelling. Also a 7+ figure entrepreneur, she has been shortlisted as a finalist at Women in Business Awards.

Kait Rich
@therichcoach
Kait Rich is a master business mindset expert who built her own brand from the ground up to annually generate 7+ figures, from 3000 followers. Awarded more than $150,000 of business grants by the Australian government, Kait has used her expertise to help hundreds of clients build profitable businesses, and authentic, engaged online presences.

Event schedule
Here's what you'll learn at Create & Dominate
 Session One: State of play: global social trends in 2021
What’s working for businesses like yours (and what isn’t) in this new business climate
 Session Two: Content that converts... for your brand or business
How do you set yourself apart from your competitors, to tell powerful stories that build authentic engagement, and prime your clients to work with you (or customers to buy from you)? 
 Session Three: Introducing The StorySelling Method™
We don’t hold back. Learn how to craft your own social strategy – the same strategy that generated us 39,000% ROI – on the spot
 Session Four: The SixCess Pillars for long term social success
A deeper look at supercharging your social and business strategy, so you can start or scale your business in a deliberate, powerful, and targeted way
 Session Five: BONUS session!
By popular demand: we've extended Create & Dominate to include a bonus session, featuring the secrets of how we made $650,000 in one weekend, using The StorySelling Method.
 OPTIONAL: LIVE Q&A
VIP ticket holders also receive access to a live Q&A session. Learn from others' challenges, and workshop specific queries relating to your business challenges on the spot.

5 social media myths we're still being told in 2021

Here are some of the biggest misconceptions currently in the market.

MYTH #1

You need millions of followers to be successful.

No – you don't, and this is where so many businesses go wrong. Focusing on vanity metrics like giant follower counts might look good, but that's vanity – not sanity. You're far better off having a powerful, highly engaged relationship with, say, 1000 members of the right audience (clients or customers so engaged with your brand, they'll repeatedly work with you, or buy from you) than chasing a mass following who is only superficially engaged in what you have to say.

MYTH #2

You need to 'hack the algorithm' for audience growth.

Paying attention to algorithm updates is important. But ultimately? Social media is a game of connection. Which means the thing that's going to help you cut through the noise is not an algorithm hack – it's a value-based strategy that’s compelling, authentic and meaningful to your superfans. And that's what our Authenticity Algorithm (part of the StorySelling Method™) will teach you at Create & Dominate.

MYTH #3

You need to share your private life online to get ahead.

Absolutely not. The truth is, social media is a tool for fostering connections, and  while sharing details of your personal life with an audience is one way to do that, it's not the only way. In fact, for businesses, it can be detrimental. Instead, you simply need to find a way to provide your audience with so much value that they feel a powerful sense of connection to you or your brand or business. No private details required. 

MYTH #4

You need to spend your whole life online to see results.

We're not going to lie – nailing a brilliant social strategy generally takes time, thought and effort. But there is a shortcut – and it's here! At Create & Dominate, you'll learn our proven strategy to develop a simple, repeatable formula that's not only totally unique to your brand, but works for any business – whether you're a freelancer, small business owner or running a growing empire. It's part of the StorySelling Method™ – and it works.

MYTH #5

You need to invest big in digital ads for social success.

We're not against online ad campaigns – they can be a fantastic and highly effective tool. But the right organic strategy, delivered to an audience you’ve built a great relationship with, can save you a lot of time and money. Ultimately, your aim is to build a relationship with your audience based on the tenets of Know-Like-Trust – the same principles that all business dealings are predicated on. And the best way to create genuine relationships at scale? The StorySelling Method™, of course! And you'll learn it all at Create & Dominate.

1.79 billion

users are on Facebook every day

1 billion

users are on Instagram every month

200 million

users visit at least one business profile a day

130 million

 users click on a shopping posts each month
Supercharge your socials
Attract your online following with a social strategy unique to your business. Save yourself time, develop a personalised social media strategy unique to your brand, and increase your bottom line with a sure-fire strategy for social success. 
Supercharge your sales
Social media is the ultimate modern lead generation tool. Learn how to attract your biggest fans – the ones who want to invest in your product or service – and convert them, using our trademarked StorySelling Method™. 
Supercharge your business success
Start or supercharge brand awareness, tell stories that sell, and create an authentic, engaged online social media engine, that generates opportunities for you – while you get on with the business of running a business.

⚡ Tickets on sale now ⚡

countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds
NEW DATES
Thursday 12 August, 2021
12pm–5pm, AEST

Best for Australia, New Zealand, Asia, Europe
NEW DATES
Sunday 15 August, 2021
9am–2pm, AEST

Best for Australia, New Zealand, North America

$47*


*Prices in USD. Limited time only.

Should you attend Create & Dominate?

You should attend Create & Dominate if any of the following apply.

You want to nail your social media

You want to get more leads

You want to grow a devoted following

You want to turn existing clients into raving fans

You want to increase your brand exposure

You want to upsell existing clients or customers

If you want to make more sales

If you want to create a personal brand

If business is booming but you’re working way too hard for your money

If you want to reach new customers or clients

If you want to boost customer awareness

If you want to slay it on social media

If you want opportunities to network and connect

If you want to just know where to start

Create & Dominate is for you!


Got questions?
We've got answers.
Who should attend Create & Dominate?
This event is for anyone who wants to harness the power of social media to maximise their business success, including business owners who know they aren’t making the most of their social media, but don’t have the time to invest in its success, influencers or businesses who've built an online following but don't know how to harness that following for profit, sole traders or freelancers, anyone looking to start or scale a business, anyone who wants to increase their brand exposureanyone who wants to increase their following, and anyone who wants to increase their business income. In short, if you want to boost your following, boost your income or boost your business – this event is for you. 
I don't have a business yet – is this event for me?
If you don't have a business yet, attending Create & Dominate is going to show you exactly how you can start and scale a business using social media. This means you're going to shortcut a lot of the pain and hassle that most business owners have had to face on their journey to get here. So yes. You're in the right place.
My business is still just a side hustle, is this event for me?
If you have a business – big, or small – and want to learn how to increase the number of opportunities you attract, boost your sales and grow your brand using a clear social strategy and method for guaranteed success, then yes. This event is for you.
Where is Create & Dominatebeing held?
Create & Dominate is a digital conference, broadcast live. Once you book your ticket, you’ll be sent all of the details for accessing the event via email. You’ll be able to tune in from your favourite smart device or computer via our exclusive, secure, event link.
Can I watch a recording of Create & Dominateafter the broadcast?
No. This is a virtual event, designed to be watched in real time, and broadcast live to your boardroom (or home office). Join others just like you and learn all together from the comfort of your preferred space.
I want to learn how to supercharge my social media and business success – but I live overseas. Can I attend?
Of course! Our last event saw people joining from five different continents. We are specifically running two live broadcasts to ensure there is a suitable time for most timezones.
Why is this event called Create & Dominate?
Because we’re going to teach you how to create effective social media content that converts your followers into paying customers… so that your brand can dominate sales.
Will the event be recorded?
It will not. This is a live event only. However, as well as the actual learnings involved, you’ll also receive the exclusive Create & Dominate Workbook. With this digital workbook, you won’t miss a thing and can record your notes in real time, so you don’t miss a thing.
I have registered but I haven’t gotten an email yet. What should I do?
If it’s been more than 30 minutes since you purchased your ticket with us and you still haven’t received your confirmation email, please try searching your email for the subject line confirmation: you're registered for Create & Dominate. Note: if it's not in your regular email inbox, it may be either your junk, or spam folder. Check both. If you've checked your email inbox, AND your spam folder, AND your junk folder, and you still can’t locate your confirmation email, please email our team at hello@phhnix-group.com. Simply provide us with your booking details, including the name and email address you've registered with, and we'll be happy to help.
Got questions?
We've got answers.
Who should attend Create & Dominate?
This event is for anyone who wants to harness the power of social media to maximise their business success, including business owners who know they aren’t making the most of their social media, but don’t have the time to invest in its success, influencers or businesses who've built an online following but don't know how to harness that following for profit, sole traders or freelancers, anyone looking to start or scale a business, anyone who wants to increase their brand exposureanyone who wants to increase their following, and anyone who wants to increase their business income. In short, if you want to boost your following, boost your income or boost your business – this event is for you. 
I don't have a business yet – is this event for me?
If you don't have a business yet, attending Create & Dominate is going to show you exactly how you can start and scale a business using social media. This means you're going to shortcut a lot of the pain and hassle that most business owners have had to face on their journey to get here. So yes. You're in the right place.
My business is still just a side hustle, is this event for me?
If you have a business – big, or small – and want to learn how to increase the number of opportunities you attract, boost your sales and grow your brand using a clear social strategy and method for guaranteed success, then yes. This event is for you.
Where is Create & Dominate being held?
Create & Dominate is a digital conference, broadcast live. Once you book your ticket, you’ll be sent all of the details for accessing the event via email. You’ll be able to tune in from your favourite smart device or computer via our exclusive, secure, event link.
Can I watch a recording of Create & Dominateafter the broadcast?
No. This is a virtual event, designed to be watched in real time, and broadcast live to your boardroom (or home office). Join others just like you and learn all together from the comfort of your preferred space.
I want to learn how to supercharge my social media and business success – but I live overseas. Can I attend?
Of course! Our last event saw people joining from five different continents. We are specifically running two live broadcasts to ensure there is a suitable time for most timezones.
Why is this event called Create & Dominate?
Because we’re going to teach you how to create effective social media content that converts your followers into paying customers… so that your brand can dominate sales.
Will the event be recorded?
It will not. This is a live event only. However, as well as the actual learnings involved, you’ll also receive the exclusive Create & Dominate Workbook. With this digital workbook, you won’t miss a thing and can record your notes in real time, so you don’t miss a thing.
I have registered but I haven’t gotten an email yet. What should I do?
If it’s been more than 30 minutes since you purchased your ticket with us and you still haven’t received your confirmation email, please try searching your email for the subject line TICKET CONFIRMATION: Create & Dominate. Note: if it's not in your regular email inbox, it may be either your junk, or spam folder. Check both. If you've checked your email inbox, AND your spam folder, AND your junk folder, and you still can’t locate your confirmation email, please email our team at hello@phhnix-group.com. Simply provide us with your booking details, including the name and email address you've registered with, and we'll be happy to help.
Got questions?
We've got answers.
Who should attend Create & Dominate?
This event is for anyone who wants to harness the power of social media to maximise their business success, including business owners who know they aren’t making the most of their social media, but don’t have the time to invest in its success, influencers or businesses who've built an online following but don't know how to harness that following for profit, sole traders or freelancers, anyone looking to start or scale a business, anyone who wants to increase their brand exposureanyone who wants to increase their following, and anyone who wants to increase their business income. In short, if you want to boost your following, boost your income or boost your business – this event is for you. 
I don't have a business yet – is this event for me?
If you don't have a business yet, attending Create & Dominate is going to show you exactly how you can start and scale a business using social media. This means you're going to shortcut a lot of the pain and hassle that most business owners have had to face on their journey to get here. So yes. You're in the right place.
My business is still just a side hustle, is this event for me?
If you have a business – big, or small – and want to learn how to increase the number of opportunities you attract, boost your sales and grow your brand using a clear social strategy and method for guaranteed success, then yes. This event is for you.
Where is Create & Dominate being held?
Create & Dominate is a digital conference, broadcast live. Once you book your ticket, you’ll be sent all of the details for accessing the event via email. You’ll be able to tune in from your favourite smart device or computer via our exclusive, secure, event link.
Can I watch a recording of Create & Dominateafter the broadcast?
No. This is a virtual event, designed to be watched in real time, and broadcast live to your boardroom (or home office). Join others just like you and learn all together from the comfort of your preferred space.
I want to learn how to supercharge my social media and business success – but I live overseas. Can I attend?
Of course! Our last event saw people joining from five different continents. We are specifically running two live broadcasts to ensure there is a suitable time for most timezones.
Why is this event called Create & Dominate?
Because we’re going to teach you how to create effective social media content that converts your followers into paying customers… so that your brand can dominate sales.
Will the event be recorded?
It will not. This is a live event only. However, as well as the actual learnings involved, you’ll also receive the exclusive Create & Dominate Workbook. With this digital workbook, you won’t miss a thing and can record your notes in real time, so you don’t miss a thing.
I have registered but I haven’t gotten an email yet. What should I do?
If it’s been more than 30 minutes since you purchased your ticket with us and you still haven’t received your confirmation email, please try searching your email for the subject line confirmation: you're registered for Create & Dominate. Note: if it's not in your regular email inbox, it may be either your junk, or spam folder. Check both. If you've checked your email inbox, AND your spam folder, AND your junk folder, and you still can’t locate your confirmation email, please email our team at hello@phhnix-group.com. Simply provide us with your booking details, including the name and email address you've registered with, and we'll be happy to help.

⚡ Last chance! ⚡

countdown
00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds
NEW DATES
Thursday 12 August, 2021
12pm–5pm, AEST

Best for Australia, New Zealand, Asia, Europe
NEW DATES
Sunday 15 August, 2021
9am–2pm, AEST

Best for Australia, New Zealand, North America

$47*


*Prices in USD. Limited time only.